Political Campaign Ads

This past November, Carly Fiorina and Barbara Boxer were opposing candidates for Senator of California. Here are two examples of their campaign ads.

This ad paid for by "Carly for California," is known as the "Demon Sheep Ad." It is probably one of the strangest political commercials I have ever seen. It is quite long and is focused all on one person. Throughout the ad the narrator is constantly bashing Tom Campbell. There is no information whatsoever about Carly Fiorina and why she would be a better choice for California. After watching this commercial I had no desire to vote for her.


This is an ad for Barbara Boxer. I found this one to be much more effective in that it is shorter, and it is about why she would be a better pick for senator. The ads that focus on the weaknesses of opponents make the candidate putting out the ad look weak themselves. There should be something good about you to advertise rather than bashing your opponents.